Case study 01
Via Destination
Two distinct business lines needed independent digital properties to communicate clearly and strengthen their search strategy.
Via Destination had been presenting Destination Weddings and its Travel Agency within one website. We separated the two offers and structured each experience around a different audience, journey and business objective.
- Strategic planning
- Information architecture and research
- Content organization and SEO
- Audiovisual production and photo editing
- Custom web development
- Interactive team presentation
Next phase: virtual tours for wedding venues, hotels and destinations across the Mexican Caribbean.