What is LUM360 Lab?
It's LUM360's lab, where we test ideas for interactive digital experiences: 3D games you play in the browser, 360° tours, and tools for brands. Every experiment is a finished piece you can open and play.
Do players need to install anything or sign up?
No. The games open in a phone or computer browser, from a link or a QR code, with no apps to install and no accounts to create. Progress and settings are saved on the device itself.
Do they work on phones?
Yes. The games are designed for phones first, with touch controls, and you can also play with a keyboard and mouse. Some support a gamepad as well.
Can you build an interactive game for my business, event, or brand?
Yes. LUM360 builds custom games, 360° tours, and websites with interactive experiences for hotels, real estate developments, restaurants, retailers, events, and companies. Tell us what you want to achieve and we'll propose an idea built around your identity; asking comes with no commitment.
Does an interactive game work for an event or a brand activation?
Yes. A game that opens in the browser can be linked to a QR code printed on your booth, screen, or event materials, so every attendee plays on their own phone. It can be designed with challenges, scores, and prizes or discount codes, depending on your goal.
How much does a custom game for my business cost?
It depends on the scope: the type of game, how closely it's adapted to your brand, the 3D models, and the integrations you need. Request a proposal through the Project Estimator or on WhatsApp and we'll reply with a custom estimate.
Where is the game published, and how do you measure whether it works?
It's published on your website, on a page of its own, or behind a QR code. We can measure how many people come in, how long they play, and what they do next, such as messaging you or booking, using whichever analytics tools you use.
Which games have you built for real clients?
In the client games section you'll find Torno Cisneros' challenges (lathe, laser-cutting and CNC simulators), Via Destination Weddings' games and Motion Runners, Motion Events' 3D endless runner. Each one opens on the client's own site, except Motion Runners, which for now is played right here in the Lab.
Where is LUM360 based?
LUM360 works from the Mexican Caribbean (Cancún and the Riviera Maya) and takes on projects throughout Mexico: 360° photography and tours, websites, and interactive experiences.